Quotation TAT Reduction Programme
The quarter where the number actually moves. Three months closing the two leaks on your own lanes, after one of the three sessions.
- Both leaks closed on your own lanes, one lane at a time
- Four numbers at week one and week twelve, counted the same way
- A desk that uses it, because they helped build it
- How you join
- By application
- One firm at a time
- Length
- Three months
- Cost
- Only AI credits
- No obligation
Twenty real enquiries, both times
| Week 1 | Week 12 | |
|---|---|---|
| Quotation TAT | — | — |
| Hands per quote | — | — |
| Enquiries per person, per day | — | — |
| Quotes with a mistake | — | — |
Counted the same way at both ends
What the three months include
Seven parts, in this order. The programme is the distance between the first count and the last.
- The before count
Week one, both of you there. Twenty real enquiries: quotation TAT, hands per quote, enquiries per person, and how many quotes had a mistake in them. A notepad is enough.
- Your data in
Rate cards, agent lists and your margin rules where they are written down. The first lane is agreed on the day, and it is usually the one that hurts most.
- Leak one, on the first lane
Every agent on that lane emailed in one go instead of three or four by hand, chased, and the replies priced. Your pricer approves what goes out. Each session looks at what was wrong and why, and it gets fixed in front of you.
- Leak two, once the wins come in
The job is confirmed and your selling price is fixed. That is the moment nobody ever gets to, because it is ten parallel negotiations per quote. This is the part three months buys you that ninety minutes cannot.
- The rest of the desk, and the hand-off
Quoting spreads from one pricer to the whole desk, and a won quote becomes a job without anybody re-typing it. We check the numbers halfway, so week twelve holds no surprise.
- The after count
Twenty fresh enquiries, counted exactly as in week one. Same method, same four numbers, so the comparison is honest.
- The written before-and-afterYours to keep
Where each number started, where it finished, and what changed in between — including anything that did not work and what got in the way. Written for the whole company to read.
- +70%
- More shipments quoted, with the same five-person team, Q4 2024 against Q4 2025
- 60 → 15 min
- Average time to answer a quote
- 67% → under 5%
- Quotes with a mistake in them
Infinity Logistics · signed reference · May 2026
These are Infinity Logistics’ numbers over more than a year, not an average and not a forecast for your firm. They are here because this programme is the one that asks whether a change sticks, and theirs is the only sustained record we can show you. Your own before-and-after is written honestly, including the parts that did not move.
Who this is for
You already have the number and you know roughly where the hours go. Then the quarter starts. A customer escalates, the head of operations covers a shortage, the pricer who was keenest goes on leave, and the one lane you meant to fix is still the one lane you mean to fix. Knowing where a quote leaks has never once closed a leak.
You commit the three months and you are in every session. Without you it does not stick.
You run it day to day. You bring the real enquiries to each session.
The assessment, the ops session or the workshop. Never sold cold.
anyone who has attended nothing yet. Start with the assessment and come back. This programme is never sold cold.
Three months is a real commitment. What if it does not stick?
Every session works on your own data, never on a demonstration. We move one lane at a time, so your desk never stops running. It is your firm and our team, nobody else, so the sessions go where your operation needs them rather than where a group has got to. Your TAT is written down at both ends, so you can see for yourself whether it worked.
Quotation TAT, before and after
One number runs through all three months. You count it in week one. You count it again in week twelve. Everything in between is about the gap.
- What it is
- TAT is turnaround time. An enquiry lands at 10:00. Your quote goes out at 11:45. Your TAT on that one is 1 hour 45 minutes.
- How to measure it tomorrow morning
- In week one, take 20 real enquiries. Write down when each one arrived and when the quote went out. Add up the 20 gaps and divide by 20. A notepad is enough. In week twelve you do exactly the same thing, on 20 fresh enquiries.
- Why it matters to you
- Your customer asked three or four forwarders at the same time. The first sensible quote usually wins. Every hour your quote waits is an hour a rival can use.
- What good looks like
- Infinity Logistics went from more than 60 minutes to about 15. Their signed numbers are further down this page.
How many people touch one enquiry before the quote goes out. Three is common. One is possible.
This is the number that decides when you hire. If it goes up, you grow without adding people.
A wrong weight, lane or charge line. You usually find out when the customer does.
- A pricing desk of four people gets 20 enquiries a day. At one to two hours each, that is 20 to 40 hours of quoting a day.
- Where the rate can be fetched without waiting on a person, the same quote goes out in 10 to 15 minutes. The four people check and approve instead of typing.
- You do this sum twice on your own enquiries. Once in week one. Once in week twelve. Nobody has to take our word for it.
Where a lane has to be priced by another agent or over the phone, the wait belongs to whoever is answering. The tool still writes the request, chases the reply and turns it into a priced quote when it lands. We count those lanes on their own, so no average fools anyone.
You already saw the gap. The question now is whether it closes in your own firm.
You both came out of an earlier programme with a number and a fair idea of where the hours go. Nothing changed the next morning. Here is what another quarter of the same costs you.
Your customer sends the same enquiry to several forwarders at once. The one who comes back first with a sensible price gets the booking. That was true before your assessment. It is true this morning.
Read the email. Open the attachments. Ask for the missing weight. Check the rates. Work the margin. Write the reply. By hand that is one to two hours of somebody's day.
When enquiries grow, most firms have one lever. They hire. So your margin stops growing at the point your business starts to.
This is the risk the two of you carry. A tool is bought. One person tries it for a fortnight. Then the owner is pulled into the next problem and the ops head is covering a shortage. Nobody owned making it run, so nothing ran.
Four things that move when the fetching and typing is done for you
Four things move when the fetching and typing is done for you. Here is what each one looks like in your firm by week twelve. The numbers beside them belong to one customer, not to you yet.
Your quote lands first, so you win more of the enquiries you already get. At Infinity Logistics, average response time fell from more than 60 minutes to about 15 minutes, and the win rate rose from 35% to 73%.
Fewer hands on a quote means fewer wrong ones, and a wrong quote eats your margin. At Infinity Logistics, the quotation error rate fell from 67% to under 5%. At Infinity Logistics, revenue rose 27.5% over the same period.
Growth stops meaning a hire at every step, because the same desk handles more. Infinity Logistics quoted 70% more shipments with the same five-person team, comparing Q4 2024 with Q4 2025.
Your TAT is the wait your customer actually feels. Answers “where is my cargo?” on the customer’s own thread, from carrier status, for approval.
By the end, you can do these things
- Count your quotation TAT on 20 real enquiries in week one, with a notepad.
- Run one lane end to end on your own data, not on a demonstration.
- Widen it desk by desk, one lane at a time, so your desk keeps running.
- Keep the judgement calls with your people and the fetching and typing with the tool.
- Explain to your whole company what the agent does and what stays with people.
- Check the tells on your own system in week twelve and see them hold.
- Write the before-and-after in your own numbers, week one against week twelve.
- Keep it running without us after week twelve.
By the end, quoting runs on your own data. You also have a short written record. Where your TAT started, where it finished, and what changed in between. Hands per quote, enquiries per person per day and wrong quotes, counted the same way at both ends.
- Your TAT from week one and from week twelve, side by side
- Quoting running on your own data, on your own desk
- Hands per quote, enquiries per person per day and wrong quotes, counted at both ends
- The lanes and desks you switched over, in the order you did them
- Your own before-and-after, written down at both ends, in your own numbers
Meant to reachThe whole company. The owner, the head of operations, the pricing desk, and the people who were quietly unsure at the start. Sent within one week of the last session.
- The session is about your work, not our slides. You will see FreighAI, because that is the thing you are putting your hands on, and at the end we will tell you plainly what is free and what is paid. Nobody is obliged to buy anything.
- One to one means one company at a time, not one person. Bring anyone else from your firm who should be there, as long as this is the right programme for their job. You are never in a room with another company.
- Applying is not the same as being accepted. Every session is run by a person, on your own work, so places are limited and there are conditions — the programme has to be the right one for your role, and we have to be able to help.
- Applications are read in the order they arrive. We get more than we can take at once, so there is usually a wait for a date. You will be told where you stand, and you will hear back either way.
- Both of you come to every session. That is the one thing we ask.
- You work on your own data. It stays in your own space and nobody outside your firm and our team ever sees it.
- Nothing of yours leaves your firm. Your numbers and your files stay yours.
- You get in through an earlier programme. There is no other door.
- A smallest volume for entry is being set from the first assessments. It is not decided yet, so no number is printed here.
- Your team approves. They do not compose, forward, file or chase. The reply goes out in their name. That does not change during the three months.
One customer signed off their numbers. Here they are, named.
We do not show averages we cannot stand behind. Infinity Logistics, a UAE forwarder, has run on FreighAI for more than a year and signed a reference in May 2026. These are their numbers. This programme is how a firm gets a set of its own.
One company, one year, one signed reference. It is not a promise about your firm. There is no market-wide number yet. These three months exist so that you end up with a pair of numbers of your own, whatever they say.
The risks, named, and what counters each one
Nobody should give up three months without knowing what can go wrong. These five are the ones the two of you carry. Each session is built to answer one of them.
It is bought and set up. One person tries it for a fortnight. Then the quarter fills up and it quietly stops.
CounterOne lane at a time, for six sessions, on your own enquiries. We do not move to the next lane until the first one genuinely runs.
The pricers go back to the inbox, because a new screen was dropped on them in one morning.
CounterYour desk is in every session, working on enquiries they were quoting anyway. So it is built with them, not handed to them. Your team approves. They do not compose, forward, file or chase. The reply goes out in their name.
It prices a lane wrong, or promises a date nobody can keep, and a customer sees it.
CounterYour team approves every reply before it sends. Every version of a quote is kept, and the line that changed is shown. Every session looks at what went wrong that fortnight, and it is fixed in front of you.
You want to stop after week twelve and find you cannot get your own work back out.
CounterAsk for your export at any point in the three months and you get it. Keep your TMS as the record if you want. The setup, the rules and the write-up stay yours.
Your rates, your customers and your margins end up somewhere they should not.
CounterAsk where your data lives and who can see it. Ask us too. In these three months your numbers stay in your own space, nobody outside your firm and our team ever sees them, and you can ask us to delete them.
Who is in control
The worry we hear most: what if the AI misbehaves, and do I have any control? Here is the honest answer, part by part.
Every message a customer sees waits for a person. The agent does the work, creates a task, and notifies the person to sign it off. Quotes, counter-offers, tracking answers, anything a customer reads.
At the sign-off, the person can edit the message, approve it, or reject it. It is an editable panel, and that is the point of it. Every version of a quote is kept, and the line that changed is shown.
An approved message goes out in the person’s own name, with their own signature, from their own email. No customer ever sees that AI works behind it.
Autonomy is set per task type: supervised, where a person signs, or automatic. Every message a customer sees is locked to supervised. Chasers, reminders, tracking checks and quote expiry can be set to run on their own. The rules and timing for chasers and reminders are set by the head of operations or an admin. Quote expiry rules are set by the pricing executive. Chasers and reminders can be switched off for one customer or one lane.
Role-based access control: the admin decides who can see, edit and approve what, role by role. A junior desk can be allowed to draft and not to send.
The 85% is effort taken out of the cycle: the reading, fetching, drafting and chasing. A person still signs every customer-facing message.
There is no pause switch yet for one customer, one lane or the whole company. Today the person at the sign-off is that control: nothing a customer sees goes out without a person. Such cases are the exception. There is no automatic margin floor yet. Today it is the staff’s job at the sign-off to keep a quote above the margin. Automatic floors are planned.
How to tell an old system with AI buttons from a system built around the work
Most systems you will be shown are older ones with AI buttons added. A few are built around the work itself. By week two you can tell which you have, because you will be watching your own enquiries.
Add-onA chat box sits beside the same old screens. Your day is still the inbox.
AI-nativeYour people work in FreighAI, not in the inbox. By week two your pricer starts the day on one task screen.
Add-onIt answers a question you typed. You still open the portals and do the fetching yourself.
AI-nativeWorks out what each email is and what it needs, then takes the action that message calls for. Chasing, tracking checks, quote expiry and follow-ups run on their own. Nobody has to remember.
Add-onForward, copy, re-type. The next desk asks for the same file again.
AI-nativeWork passes from pricing to operations to accounts with the email and everything it found attached. Nobody forwards it, re-keys it or asks for an update.
Real companies, real work, with the source beside each one
One name for now, and the numbers beside it are signed. We will add other companies here as public examples, each with who published it and when.
- Infinity Logistics
At Infinity Logistics, average response time fell from more than 60 minutes to about 15 minutes, and the win rate rose from 35% to 73%. Infinity Logistics quoted 70% more shipments with the same five-person team, comparing Q4 2024 with Q4 2025.
- C.H. Robinson
More than 30 AI agents read emailed quote and capacity requests, price the quote, process the order, classify the freight and set the appointment. Stated result: "delivers customer-specific price quotes in just 32 seconds"; "5,500 truckload orders per day", "saving 600 hours of labor daily"; "Instead of waiting up to four hours for a person to get to their shipment in an email queue, over 5,200 customers are getting their loads accepted in under 90 seconds".
- Masterpiece International
AI processes supplier invoices, pre-alerts and customs paperwork across 12 branches. Stated result: "save just under 1,000 hours of labor" monthly; "automating up to 93% of documents each month with zero to minimal user interaction" (the vendor's case study). The number comes from the vendor, not from the company.
- Navia Freight
AI reads supplier invoices and posts them in accounts payable. Stated result: "Approximately 75% of invoices were processed automatically"; "35% of invoices required no human touch, while another 40% needed only minimal input" (the vendor's case study). The number comes from the vendor, not from the company.
Three months is a real commitment. Here is what the two of you are worried about.
These are the eight things owners and heads of operations say to us after an earlier programme. The idea is good and the diary is full. None of them is silly. Each one shaped how these three months are built.
“Three months is a lot. We cannot both be in every session.”
HereIt is six working sessions, online, and we set them around your diary rather than a fixed calendar. Those are the only fixed hours we ask for. Both of you is the one rule. One of you decides and the other runs the work. When only one comes, the change stops at the edge of that person's desk. Everything between sessions happens on enquiries you were quoting anyway.
“We have started things like this before and they died after week three.”
HereThey die when everything is switched on at once and nobody owns it. Here you take one lane at a time. Something real is running by the second session, so there is a small win to point at early. And because it is only your firm in the room, the pace is set by what your team can actually absorb rather than by somebody else's schedule.
“What if it does not stick and we have spent the effort?”
HereWeek one is a count on 20 real enquiries. TAT, hands per quote, wrong quotes. Week twelve counts the same three things again. So you end with a written before-and-after in your own numbers, not a feeling. If it says it did not work, it says that, and says what got in the way.
“The cost is not fixed. How do I plan for that?”
HereHonestly: the cost is not fixed yet. The plan is free to join and pay only for the AI you use. Whatever it turns out to be, it is agreed in writing before the first session. So you know the number before you commit a single hour. Nothing is billed to you by surprise.
“Our team will resist working on a new screen.”
HereThey are in the sessions, on their own enquiries, every fortnight. So it is built with them, not dropped on them. The change is smaller than it sounds. One task screen instead of the inbox. They approve instead of writing from scratch. Your team approves every reply before it sends. And it goes lane by lane, so nobody's whole day changes in one morning.
“Our data is a mess and we will be embarrassed by it.”
HereEvery firm's is. Rate cards in five spreadsheets. Agent prices in somebody's head. Three versions of the same customer. Tidying that up is part of the work, not a condition for starting it. Your data stays in your own space, nobody outside your firm and our team sees it, and you can ask us to delete it.
“Our TMS is in the way.”
HereKeep your TMS for the records. FreighAI runs the work around them. We do not ask you to replace it. We do not spend your three months moving data either. Pulls your rate cards, checks the carrier, looks up the customer’s history, reads the shipment status, and talks to your TMS or accounting system.
“What happens to us at the end if we stop?”
HereYou stop. The setup, the rules and the write-up are yours. Nobody chases you. There is no cold channel into this programme, and none out of it. Carrying on is a separate decision, made after you have seen your own numbers.
Measure, remove, run
How the three months actually work. Five steps, in this order, on your own enquiries. One lane at a time, so your desk keeps running throughout.
- 01Measure your TAT in week one
Take 20 real enquiries. Write down when each one arrived and when the quote went out. Count the hands and the wrong quotes too. That is your before, and it is written down in week one.
- 02Take the fetching and typing off one lane
Pick the lane with the most fetching in it. Rate cards in, agent lists in, margin rules in. Drafts start appearing on that lane only. The rest of your desk carries on unchanged while you watch.
- 03Split deciding from fetching
Go through each touch you counted. Which one needed a person to decide? Which one was just fetching, copying and typing? The second kind moves to the tool. The first kind stays with your people.
- 04Widen to the next lane and the next desk
Once the first lane is boring, the second is quick. The rules and the rate sources are already in. Then quoting spreads from one pricer to the whole desk, and the hand-off into operations comes next.
- 05Measure again in week twelve
Twenty fresh enquiries, counted exactly as in week one. Your TAT before and after, side by side. If a lane went nowhere, that goes in the write-up too.
What happens across the programme, in order. Sessions spaced around your diary, not a fixed calendar.
- Week 1Kickoff, and the before count
Both of you there. Twenty real enquiries: quotation TAT, hands per quote, enquiries per person and how many quotes had a mistake. Rate cards and agent lists go in. The first lane is agreed, and it is usually the one that hurts most.
- Weeks 2 to 4Leak one, on the first lane
Every agent on that lane asked in one go, chased, and the replies priced. Drafts appear and your pricer approves them. Each session reads what went out, what was wrong, and why. It gets fixed in front of you.
- Weeks 5 to 8The second and third lanes, and leak two
The new lanes go faster because the rules and rate sources are already in. Then the harder half: going back to the agent once the customer has confirmed and your selling price is fixed. That is the margin nobody ever gets to by hand.
- Weeks 9 to 11The rest of the desk, and the hand-off
Quoting spreads from one pricer to the whole desk. A won quote becomes a job without anybody re-typing it. We check the numbers halfway, so week twelve holds no surprise.
- Week 12The after count
Twenty fresh enquiries, counted exactly as in week one. The same four numbers, the same method, so the comparison is honest.
- One week laterThe before-and-after lands
Written in your own numbers, for the whole company, including anything that did not work and what got in the way.
- You apply: both names, the earlier programme you attended, and consent to work on your own data.
- A short call, where we agree which lane goes first.
- We confirm your firm and the two people in it. The cost is agreed in writing before anything starts.
- Week one you count your TAT on 20 real enquiries. That number is your before.
- A kickoff, then six working sessions, online, spaced around your diary.
- Between sessions your desk uses it on real enquiries, one lane at a time. Your team approves every reply.
- Your numbers stay in your own space. Nobody outside your firm and our team ever sees them.
- Week twelve you count your TAT again, on 20 fresh enquiries. That number is your after.
- The before-and-after lands within a week of the last session, in your own numbers.
- Quoting keeps running on your desk. The setup and the rules are yours, not ours.
- Carry on or stop. Either way the work and the write-up stay with you.
The same enquiry, stage by stage. How your desk handles it today, and how it is handled by week twelve. You will have watched every line on the right happen on your own data.
TodaySomebody spots it in a shared inbox, opens the attachments, and works out what is being asked.
On the toolWorks out what each email is and what it needs, then takes the action that message calls for. Reads PDF, Excel, Word, forwarded email, WhatsApp messages, photos and scans.
TodayAn email goes back asking for the weight. The enquiry waits. Sometimes it is forgotten until the customer chases.
On the toolSpots what is missing in an enquiry and drafts the email asking for it. The chaser goes on its own if nothing comes back.
TodayRate cards, two portals, a phone call to an agent, a spreadsheet for the margin. An hour goes here.
On the toolPulls your rate cards, checks the carrier, looks up the customer’s history, reads the shipment status, and talks to your TMS or accounting system. Emails all your agents for a lane in one go, with the route and charge lines filled in, then chases the ones who do not reply.
TodayWritten from scratch, checked by somebody senior when they are free, then sent.
On the toolDrafted and margin-checked, waiting in front of the right person. Your team approves every reply before it sends.
85% of quotes are processed end-to-end by AI; the remaining 15% route to your team. That 15% is the judgement calls. They are the part of the job worth keeping.
Apply for the programme
What it costs is not fixed yet. The plan is free to join and pay only for the AI you use, agreed in writing before anything starts. Both roles apply together, and both come to every session.
Twenty years in industry across sales, operations and digital transformation.
Building software since twelve; the product's architect.
- AI Impact Assessment →Not been through a programme yet? Start here. It is the usual first step, and the way into this one.
- Quotation TAT Masterclass →Ninety free minutes on the same number, for your head of operations.
- The Quotation Agent →The part of the product these three months are spent on. Worth a look before you apply.
Where we stand, on the record
The policy, the government data and the technology all arrived within a few years of each other. That window is open now, and it is open to any forwarder willing to spend a morning on it.
FreighAI has been an authorised ULIP user since August 2026 and works with its APIs directly: port and container tracking, customs status, air cargo, vehicle and FASTag data, e-way bills, and GST and IEC checks.
What we read through ULIP→ULIP exists because of the National Logistics Policy 2022, which also set the country a target: India in the top 25 of the World Bank's Logistics Performance Index by 2030, and logistics costs down towards single digits as a share of GDP.
The policy, and what we do with it→AggAiLabs Software Solutions Private Limited, with its office in Pune, India, recognised by DPIIT under number DIPP232097. That is a public record, and you can check it without asking us.
The company behind FreighAI→Infinity Logistics put their own numbers in writing in May 2026 and let us publish them. Every figure on this website comes from that document, and we name them every time we use one.
Read the reference→Being an authorised ULIP user means we are licensed to read the government’s logistics data through its APIs. It does not mean the government endorses FreighAI or has any view on this Playground.
Before you sign up
What does TAT mean?
Turnaround time. Here it means the time from an enquiry landing in your inbox to your quote leaving it. Forwarders use the short form, so we do too.
How do we count our TAT?
Take 20 real enquiries in week one. Write down when each one arrived and when the quote went out. Add up the gaps and divide by 20. A notepad is enough. You do the same again in week twelve, on 20 fresh enquiries.
Can I join without attending anything else?
No. This is the fourth step, and it is for firms that have already been through one of the three Playground programmes. If you pick "None yet" on the form, we point you at the assessment, which is the usual first step.
Why do both of us have to come?
One of you decides and the other one runs the work. When only one comes, the change stops at the edge of that person's desk.
What does it cost?
The cost is not fixed yet. The plan is free to join and pay only for the AI you use. Whatever it turns out to be, it is agreed in writing before the first session.
Is there a smallest size?
There will be a smallest volume for entry, set from what the first assessments show. It is not decided yet, so no number appears here.
Will this disturb how we quote today?
Not all at once. We take one lane at a time, and the rest of your desk works as it does now. Your team approves every reply before it sends. Nothing leaves your company unless one of your people has read it and said yes.
What happens to our data?
It stays in your own space. Nobody outside your firm and our team ever sees it, and nothing of yours is ever published or shown to another company.
When does it start?
The date is at the top of this page. Apply and we confirm your place by email before it starts. If the programme is full, you are first in line for the next one.
What if it does not work for us?
Then the write-up says so, and says what got in the way. A record that could only ever end well would not be worth keeping.
Do you have a result I can look at?
At Infinity Logistics, average response time fell from more than 60 minutes to about 15 minutes, and the win rate rose from 35% to 73%. At Infinity Logistics, the quotation error rate fell from 67% to under 5%. That is one customer's signed result, not a promise about yours. These three months exist so you end up with numbers of your own.
What does FreighAI actually do, in one line?
Every email your company receives is read, understood and turned into a task for the right person, with the answer already drafted. Your team approves. Nobody lives in the inbox any more.
Only for firms that have been through one of the three.
Been through one of the three Playground programmes already? Apply, and a person will come back to you within 24 hours. If not, start with the assessment and come back.